Custom T-Shirts
Custom Bags
Custom Flags
Custom Towels
Custom Scarf
Custom Caps
Brand Story
China FAW Group Corporation Limited ("FAW Group") is a leading enterprise in China's automotive industry, with years of experience in automobile manufacturing and brand operation. It owns numerous well-known vehicle models and brand IPs. To strengthen brand interaction and user feedback, FAW Group often conveys brand value through customized peripheral gifts. Its peripheral products need to match the brand tone and ensure activity timeliness. The customization of canvas bags (including 10 styles such as H5 PHEV and Sun Yingsha-endorsed versions) and key pouches this time reflects this demand.
Brand Goals
Ensure timely supply of brand activity materials, enhance user interaction with high-quality customized peripherals, and deepen the brand's approachable image and user recognition.
What Challenges Were Faced?
- Diverse styles: The canvas bags need to cover nearly 10 styles (including model-specific and celebrity-endorsed series), requiring design and production to accurately match different themes;
- Tight delivery schedule: 30,000 canvas bags need to be produced and shipped to national stores within 10 days, with extremely short time from design confirmation to delivery;
- High efficiency requirement for sampling: Canvas bag samples must be provided for confirmation within 2 days, and key pouches need to complete 4 sampling optimizations from scratch;
- Strict quality details: Key pouches involve optimization of multiple links such as fabric selection, key rings, edge painting, and eyelet design, requiring repeated adjustments to achieve excellence;
Solutions
Rapid Response + Customized Production Ensure Delivery
For canvas bags, Gahumi started sampling within 24 hours after the customer confirmed the design, completed sample confirmation within 2 days, and simultaneously coordinated the full-auto printing and sewing centers in the 5,000 sqm factory to carry out batch production by style, achieving accurate delivery of 30,000 pieces within 10 days.
For key pouches, the team provided professional suggestions throughout the process. From fabric selection to process detail optimization, the scheme was continuously iterated during 4 samplings. After confirming the version, the rapid production chain was activated, and mass production was completed within 1 week with simultaneous after-sales service support.
🚩About the Customer
China FAW Group Corporation Limited (FAW Group, official website: https://www.faw.com.cn/) is a core enterprise in China's automotive industry, covering vehicle manufacturing, parts R&D, etc. It selected Gahumi through a bidding project to customize peripheral gifts for brand activities and user feedback.
🚩About Gahumi
Founded in 1994, Gahumi is a comprehensive fabric-printing enterprise integrated with product R&D, design, manufacture and sales. We offer a full line of fabric-printing, including towel, golf towel, flag, advertising T-shirt, sports activities item, fans scarf, hats caps, and other election accessories etc.
Based on 31 years' manufacturing experience, we have been exporting products to US, Europe, East Asia, Africa and Middle East. And we have set up long-term partnership with companies from all over the world.
Our clients benefit from lower manufacturing costs and time-to-market volume production through over 300 highly qualified staffs and 3 manufacturing facilities, with a total 5000 sqm factory, including raw material center, sewing center, full-auto printing center, assembling center.
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
Gahumi's rapid response and quality control have impressed us. Whether it's the urgent delivery of 30,000 canvas bags to support national activities within 10 days, or the 4 sampling optimizations for key pouches from scratch, they have demonstrated professional customization capabilities and are our trusted OEM partner for peripherals.
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